Q2 2024 Drawing & Coloring Apps Performance on Unified Platform

The second quarter of 2024 saw varied trends across the top 5 Drawing & Coloring applications on the unified platform. Data provided by Sensor Tower highlights these trends in downloads, revenue, and weekly active users.

Phone Case DIY by Crazy Labs showed a fluctuating download pattern, peaking at 1M in early April and dipping to 549K in mid-June, before rebounding to 773K. Weekly active users dropped from 8.1M to 6.8M over the quarter.

For Color by Number：Coloring Games by Wildlife Inc, revenue started at 1.9M USD and saw a gradual decline to 1.4M, with a slight uptick to 1.7M by the end of June. Downloads hit a high of 1M in early May, but active users decreased from 6.3M to 5M.

Bravestars Technology JSC's Flag Painting Puzzle had a notable increase in downloads mid-quarter, jumping from 305K to 1.2M, and active users grew from 1.4M to 3.2M. Revenue data was not consistently available, but showed a high of 40K USD in late May.

X-Flow's Happy Color by Numbers Game experienced a steady revenue with a peak at 73K USD in early June. Downloads remained relatively stable, ranging from 691K to 508K, while weekly active users saw a decline from 16.2M to 13.5M.

Lastly, Zen Color - Color By Number by Oakever Games saw its downloads peak at 949K in late April, with a gradual decline to 411K by late June. Active users peaked at 9.3M in late April, ending the quarter at 7.7M. Revenue began at 108K USD and ended at 62K USD.

For more in-depth insights on the performance of these Drawing & Coloring apps, Sensor Tower offers detailed analytics and data.